February 2018 – UTA Business Alumni

Professional images help to more sales of current example: Comfort Hotel Munich-East Munich, may 28, 2008 – more photos, better photos, current photos: today, this rule of three is the formula for success for online sales in the hospitality industry. The customer chooses a hotel mainly due to the photos shown. He takes emotional buying decisions positively supported by current and beautiful pictures, says Nadja baths, Marketing Director of the choice Hotels International in Germany. As an example of the comfort Hotel Munchen OST (www.comfort-hotel-muenchen.de) it illustrates that the old wisdom says an image more than a thousand words to meaning nothing lost. The professional images from Hotel photographer Stefanie Friedrich have noticeably fast the room demand in the business hotel shortly after the release.

Just in the online sales, it is an art, to withdraw the own hotel from the crowd. Easily possible, direct comparison you must stand out from the competition, to be posted. This help good photos”, so baths. Just after renovations or extensions current photos of the hotel must be created to sell”. Even if you have some good photos of the hotel, these might be outdated and no longer reflect the reality”, warns baths. Also the number of photos of hotel has become important. “More photos than years ago can be published in the leading distribution platforms and the hotel website: as appetizer”, as the picture show or simply as an illustration to current arrangements. “The photo shoot in the comfort Hotel Munchen OST is a perfect example of how to successfully work in the opening phase, so that the photos of sample rooms and public areas of the hotel just in time for the soft opening templates”, reported Hotefotografin Stefanie Friedrich.

The budget for a hotel photo shoot starts at 1,000 euros. Eventually 30 to 50 motifs are picked from hundreds of photos, for five years fully used by the hotel. In addition, Stefanie offers Friedrich graphics partners the creation of hotel brochures to. Stefanie Friedrich is diploma photographer with his own Studio in Munich and specializes among others hotels and tourism. Its customers include medium-sized companies such as E.g. the Berghotel Zirm in Valdaora (South Tyrol) or choice Hotels Europe. As diploma marketing hostess offers in addition many years experience in marketing and sales projects. More information: for inquiries: Stefanie Friedrich Tel. + 49 (0) 89 44 21 88 99 mobile + 49 (0) 172 80 86 417 eMail keywords: Hotel, hotel industry, marketing, sales, PR, photo, brochure, website, advertising, photo design Friedrich, Stefanie Friedrich, Choice Hotels International, comfort Hotel Munchen OST press release and press photo download: docs.google.com/…

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