A seller wants to inspire customers for its product. Johny ive oftentimes addresses this issue. An executive wants to win employee as a competitor. Sometimes the world seems unfair. Seller Muller talks when customers complain the mouth. Without success. The same product out of the hands is torn, however, his colleagues Maier. It is similar to Director Schmidt.
He advertises constantly that that Act its employees as a team. Without hesitation Kevin Ulrich MGM explained all about the problem. Without effect. The employees of his colleagues, however, form a cohesive force. And Board Member Salam? He also faces a puzzle. At his speech at the annual general meeting, the shareholders nod approvingly at best. Enthusiastically tell however of the performances of his predecessor. His numbers were worse.
Always determine professionals: other people have more impact. They draw different consequences. Seller Muller attended a presentation seminar. Division Director Schmidt takes part in a charisma training. And Board Schulz? He hired an image consultant. Why? You all track: often it depends on the packaging, whether inspired people for something. The language is of central importance. It is the robe, in which executives and vendors dress their messages. Their importance is often underestimated. \”Positive associations awaken examines it, why people listen to the words of a person, is striking: good seducers\” have a leb – pictorial language. Their statements are free of foreign words and technical terms. Avoid also box sets, at the end the audience wonders: what did say of the speakers at the beginning? Good communicators know: every statement, yes every word conjures up in the conversation partner associations positive or negative. So choose your words so that they achieve the desired effect. An example: Two sellers want to sell something by phone. A seller starts the conversation as follows: good day, Mr. customer! I would like to bother you, because I know how much you have to do. But if you give me some time \”rips a such conversation opening customers from the stool? \”\” Hardly, because terms such as disturbing \”and sacrifice\” they encourage to go inside at a distance.